Careers

Primaris REIT is currently hiring a dedicated and enthusiastic Manager, Marketing to join our team at our Head Office in Toronto, Ontario. If you have experience executing marketing strategies in retail real estate and thrive in a dynamic, fast-paced environment, this exciting opportunity is perfect for you!

As the Manager, Marketing, you will be responsible for increasing return on investment, identifying cost efficiencies, and growing corporate brand recognition and awareness. You will apply your knowledge of retail management, marketing and advertising, to the following duties:
• In collaboration with the Director, Marketing, develop and execute an annual social media plan, and work on national retail and corporate projects
• Work alongside the IT team to maintain updates on Primaris’ intranet
• Manage the national gift card program’s back-end administration, data management, and program details at the malls
• Work with mall Marketing teams on website and digital media management and other ad-hoc projects
• Lead a small team of marketing coordinators at corporate office
• Manage the Primaris brand and its branding guidelines
• Work with various internal and external groups to help prepare board, co-owner, and other ad-hoc quarterly and annual reports
• Organize and promote company presence at conventions, trade associations, and other events where required
• Create process templates for new initiatives and provide marketing information by answering questions and requests from internal and external stakeholders
• Develop and maintain vendor relations with such vendors as marketing agencies, printers, videographers, and professional photographers, etc. as necessary
• Work closely with the Leasing team on national initiatives such as leasing pitch books, signage and other ad-hoc materials that may be required
• Assist with planning the National Marketing conference
• Work with internal departments to analyze retail data from various resources and prepare reports as required, including but not limited to digital asset and gift card transaction data to propose areas for improvement
• Continually monitor changes and trends developing in the retail real estate market to help identify opportunities for increasing brand visibility and leveraging opportunities
• Other ad hoc duties as assigned

To excel in this role, we are looking for candidates with strong work ethic and communication skills. If this opportunity sounds interesting to you, you likely have the following attributes:

• Bachelor’s Degree/Diploma in Marketing, Advertising, Business or related field required
• Minimum 5 years’ experience in marketing or related area
• Knowledge of retail management, marketing, advertising, and budget management
• Outstanding project management skills and ability to multi-task
• Excellent interpersonal and communication skills
• Outstanding customer service skills
• Working knowledge of Microsoft Suite and Adobe, and Survey Monkey

Join us and play a vital role in providing outstanding experiences to our valued customers and tenants. We are seeking individuals with a positive attitude, excellent communication skills, and a strong commitment to ensuring customer satisfaction.

• Build positive relationships and demonstrate commitment, effort and a "take charge"
attitude
• Produce accurate work with attention to detail and consistently meet deadlines
• Take ownership for actions, accept constructive criticism, and make the necessary changes to
behaviour
• Overcome obstacles to get the job done, identify problems and recommend solutions
• See change positively and adapt quickly to change in work requirements
• Embrace change and support new initiatives, anticipate, and analyze issues in order to understand
the future impact of actions and make sound decisions

• Respect: Value diverse perspectives, experiences, and talents; treat others the way you would
want to be treated
• Empowerment: Use the means provided to carry out responsibilities to the best of your ability and
to implement creative ideas
• Integrity: Do the right thing, deliver on commitments, and admit mistakes
• Teamwork: Work together as one team toward common goals
• Accountability: Hold yourself and others accountable for decisions and results