Primaris is the Canadian retail division of H&R REIT, Canada's largest diversified real estate investment trust with an enterprise value of over $14 billion. Primaris owns and manages 17 regional enclosed shopping centres and 14 retail properties across Canada encompassing approximately 10 million square feet.
Primaris, initially known as Borealis Retail REIT, was formed in 2003 as a publicly traded company by a major Canadian pension fund which managed the portfolio until 2010 after which time Primaris internalized management. In 2013, H&R REIT acquired the Primaris operating platform and 25 of the properties owned and managed by Primaris.
Primaris regional shopping centres are strategically located in major urban markets and major secondary cities. Our retail partners benefit from operating in shopping centres which are dominant within their trade area and are the core of their communities. Since 2003, Primaris has built a team of seasoned professionals situated in key markets across Canada who specialise in the management and leasing of regional enclosed shopping centres. Primaris takes great pride in our assets and our people. Primaris has established a reputation as a company where people aspire to work and retailers want to partner with. Our team has established strong relationships with our retail partners and we are proud of our ongoing commitment to the communities in which we operate.